Muslim Non Profit Google Ads Specialist

Company Description

Swish Marketing Agency is a full-service marketing firm based in Toronto, ON, serving a diverse portfolio of clients across the globe—including non-profits, charitable organizations, and social impact brands. Our mission is to deliver powerful, data-driven campaigns that drive awareness, engagement, and donations. We work across multiple sectors and causes, with a deep understanding of the unique challenges and opportunities that come with marketing in the non-profit space.

Role Description

We are looking for a Part-Time Remote Google Ads Specialist with proven experience running campaigns for Muslim charities and non-profits. This is a remote role open to candidates worldwide.

You’ll be responsible for planning, launching, and optimizing Google Ads campaigns for a range of clients focused on global relief and development. The ideal candidate understands the giving patterns and motivations of Muslim donors, particularly during seasons like Ramadan, Dhul Hijjah, and emergency appeals. You’ll work closely with our internal team and directly with clients to hit donation goals, scale campaigns, and drive results.

Key Responsibilities

• Set up and manage Google Ads campaigns (Search, Display, YouTube, Performance Max) for Muslim charity clients
• Conduct keyword research and develop targeting strategies based on donor behavior and campaign goals
• Write persuasive ad copy tailored to faith-based giving motivations
• Track and analyze campaign performance, making optimizations to improve ROI
• Provide regular reports and performance insights to internal teams and clients
• Collaborate with designers and strategists to build effective creative assets
• Stay updated on trends in Google Ads, especially as they relate to the non-profit sector

Qualifications

• Experience working with Muslim charities or faith-based fundraising campaigns
• Strong understanding of Islamic giving seasons and donation drivers (e.g. Zakat, Ramadan, Emergency Relief)
• Skilled in keyword strategy, ad copywriting, conversion tracking, and performance analysis
• Ability to manage time independently in a remote, part-time work environment
• Strong communication skills and a results-driven mindset